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Archive for July, 2008

Moving on UP!

Categories: Blogging, Uncategorized | July 31st, 2008 | by Tammy | one comments

Okay, you’ve been a blogger for a few weeks or maybe even a few months.  You’re writing posts, but now you’re ready to take it all the next level. You understand that it’s all about creating a conversation with your blog community. You would like to see more comments, site traffic, and even some recognition. You want to be like one of the cool kids right?

But how do you go from being a little whole in the wall to be a place where the cool kids hang out? Well here a few things to try to take your blog to the next level.

 Who are you writing for?

 Does your blog have a niche? Does it focus on one particular concept? Ask yourself what your readers are going to “get” from your posts? How is it going to be useful to them? You want to make sure that your posts are useful, full of good information that they will be able to apply easily.

 Creating the conversation

 Give your readers a call to action and ask them questions. Remember it’s all about creating a conversation with your readers. Make sure to respond to comments on your blog, as much as you can.

 Put a picture of YOU on your blog, and make it known who you are. Be transparent in who are and give full disclosure. Your readers are going to want to connect with the person/brand, not just your blog.

Give them other ways to reach you besides the normal, like a Twitter/Facebook account. Here’s even a thought… a phone number.

Making it pretty

Make your blog posts easy to read. Insert white space by breaking up your text. You can also use bold titles inside your blog posts to separate sections.

Have a long section? Use the blockquote feature to make them stand out for the rest.

Insert images from your personal connection or perhaps grab some stock images for Stock Photo or istockphoto.com

Comment, comment, comment

Just as you want comments on yours, so do other bloggers. So, get out and comment on other people’s blogs.

You can also create a post on your blog commenting on something on another’s blog and track back to posts on other blogs, especially some of the popular blogs within your niche! What will that do?  Help your blog get noticed by others.

Post on a regular basis (at least once per week)

Post something useful at least once per week. You want to remember to keep the posts useful to your readers but its ok to write off-topic or even personal posts too.

Lead from the front

Prominently display your RSS feed up at the top of your blog so people will see it easily. It maybe helpful to even include a subscribe graphic.

Also be sure to ask your readers for advice, ideas, suggestion, and feedback. You want to make your blog useful for them so ask them what they want! You might be surprised to find out the results. 

You can also add the email-subscription option available thru Feedburner for those that aren’t quite sure about RSS feeds. You can also use this option in replace of a regular autoresponder type application if you’re so inclined.

Want feedback or suggestions for your blog? Well just ask away my friends. You can always email me at tammy AT newmediava DOT com or on any of the various social networks like Twitter, Facebook, etc. 

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Social Networking: So many choices.. so little time!

Categories: Facebook, Social Networking, Twitter, Web 2.0 apps | July 23rd, 2008 | by Tammy | no comments

It is time consuming to build a worthwhile presence on any of the above networks so it would be a mistake to jump into all of them at once.  It’s smarter to take one at a time and give it your focused attention for a period of time.

Sounds great… what I have many aspects to my business??

If you have a multifaceted business, you should choose one aspect of your business to highlight and promote on a network.   Profile pages that list every business you’re involved in and every website you own is not likely to be effective as visitors are faced with too many choices.

For example:

You can add pages to your Facebook profile to highlight the part of your business that relates most closely to you on a personal level or that connects to a popular hobby.

  1. Create a profile on LinkedIn that would appeal to professional contacts.
  2. Create a Squidoo lens for each topic you have created an information product or content website about.
  3. Create a Twitter account and update what you’re doing, what you’re writing about, etc

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Tech Tuesday: Tube Mogul

Categories: New Media News, Tech Tuesday, Uncategorized, Web 2.0 apps | July 8th, 2008 | by Tammy | no comments

TubeMogul is a free service that provides a single point for deploying uploads to the top video sharing sites, and powerful analytics on who, what, and how videos are being viewed.

I just recently reviewed this site and all it offers. I think its awesome! Definitely a Thumbs UP!

The best overall feature about it is that Tube Mogul helps me with time management !

It allowed me to upload a client’s video in a variety of places rather than waste time going to each and every site that we wanted to include in their video deployment plan. Their stats and analysis tools are pretty amazing as well.

Go check out TubeMogul and let me know what you think!

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Etiquette for Social Networking

Categories: Facebook, Social Networking, Twitter, Web 2.0 apps | July 7th, 2008 | by Tammy | no comments

Social Networking Etiquette Years ago when social networking primarily consisted of message boards and forums, etiquette there was pretty simple. The rules were black and white and pretty easy to remember. These days with all the various social networking sites like Facebook, Twitter, and Squidoo , the rules are now gray.

This is especially true for business owners that use social networking as part of their marketing plan. Are the rules the same? Are they different? I mean seriously how do you know what you should be posting/tweeting/blogging about in the business area?

Recently I encountered a situation on a social networking application that really threw me for a loop. Someone had posted a comment to another person’s post that was just completely rude, unprofessional and inconsiderate. Not only was it none of their business to condemn Person A’s decisions but Person B continued with their rude, sarcastic comments. It was because of that I began to ponder what the exactly where the rules where for social networking etiquette.

Now there was no Miss Manners book of Social Networking to turn to so I thought I’d start off with a few of my own..

1. Be open and honest yet fair
2. Play nicely - Don’t be a bully!
3. Be respectful
4. Remember - to be transparent and utilize full disclosure
5. Before you post something online , ask yourself would I say this in person

I guess the most important thing to remember is that if you don’t follow the “rules”, it will come back to haunt you one way or another.

What “rules” do you follow when social networking?

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